Salesforce.com AppExchange Overview and Q&A
Google engEDU
1 hr 3 min - Aug 15, 2007

Google Tech Talks
August 18, 2007

ABSTRACT

Wondering why developers are talking about Salesforce.com and Appexchange?

What’s the big deal? Software for sales teams? Big whoop?

Salesforce.com has pioneered a business application development and delivery model and they have proven it to the tune of thousands of business customers of all sizes who swear by them.

And why do developers care?

Because Salesforce has opened up their infrastructure for developers to leverage in building their own applications. Bang! Instant scalability and reliability!

Wow! So developers save thousands by not having to build their own data center?

Ah, but there’s more! Salesforce has created a revolutionary platform for developers to market, sell, and distribute their applications!

All On-Demand, no infrastructure required!

Now that is a big deal!

Come hear the Salesforce developer relations team talk about how it all works…

Their pioneering distribution platform: the Appexchange Their On-Demand developer platform: Apex Their developer network: Apexdeveloper network Read the rest of this entry »

Zero Configuration networking with Bonjour
Google engEDU
1 hr 1 min - Nov 2, 2005

Google TechTalks
November 2, 2005

Dr. Stuart Cheshire, Apple Computer
http://www.stuartcheshire.org/

ABSTRACT
The desirability of making IP networking easy to use has been obvious for many years, but achieving that goal has proved elusive. One day, Stuart Cheshire got tired of fellow Stanford Computer Science PhD students wanting to print from his Mac (via AppleTalk) because they couldn’t work out how to configure their Linux /etc/printcap files to access the network printer they wanted to use via IP, and he decided it was time someone did something about it.

Thus began a long saga, beginning with the formation of the IETF "Zero Configuration Networking" working group, and ending where we are today, with widespread adoption of Stuart Cheshire’s Multicast DNS and DNS Service Discovery technology, or "Bonjour", as Apple likes to call it. Today just about every network printer from just about every printer vendor supports Bonjour, and ships with it enabled by default. Read the rest of this entry »

How can we better understand customers?
Google engEDU
50 min - Jul 18, 2006

Google TechTalks
July 18, 2006

Ely Dahan

At MIT’s Sloan School of Business, Ely Dahan taught high tech marketing and new product development. He now develops new models and methods for developing products at UCLA’s Anderson School of Business. Dahan has developed internet-based market research methods, mathematical models of parallel and sequential prototyping, the economics of cost reduction, and strategies for mass customization. Prior to entering academia, he was national product manager for W.R. Grace and NEC until 1984, when he founded a computer networking company in Maryland, serving as CEO until the firm was acquired in 1993. He is the recipient, along with his coauthors, of the INFORMS John D.C. Little Award, the American Marketing Association EXPLOR Award, the INFORMS Frank M. Bass Outstanding Dissertation Award (based on Olivier Toubia’s PhD thesis), and the Journal of Product Innovation Managment Hustad Award. Dahan earned his PhD in the Operations & IT program at Stanford Business School, where he was a Department of Energy Fellow, an AACSB Doctoral Fellow, and a recipient of the Jaedicke Prize for scholarly achievement. He attended Princeton University, then received a Bachelor’s degree in Civil Engineering from MIT in 1978 and an MBA from Harvard in 1980. Read the rest of this entry »

Algorithmic Mechanism Design
Google engEDU
57 min - Aug 15, 2007

Google Tech Talks
August 15, 2007

ABSTRACT

One of the challenges that the Internet raises is the necessity of designing distributed protocols for settings where the participating computers are owned and operated by different owners with different goals. Over the last decade or so there has been much research that aims to address these issues using ideas taken from the micro-economic field of mechanism design. In this talk I will survey the current state of the field: how mechanism design is applied in computational settings, how far can classical ideas go, and what are the challenges for further research. Among the applications discussed will be combinatorial auctions, cost sharing, scheduling, and routing in networks. Read the rest of this entry »

Sowing the Seeds for a more Creative Society
Google engEDU
54 min - Oct 26, 2006

Google Tech Talks
October 26, 2006

Mitchel Resnick, Professor of Learning Research at the MIT Media Laboratory, develops new technologies and activities to engage people (especially children) in creative learning experiences. Resnicks Lifelong Kindergarten research group developed ideas and technologies underlying the LEGO Mindstorms and PicoCricket construction kits. He co-founded the Computer Clubhouse project, a network of after-school centers where youth from low-income communities learn to express themselves creatively with new technologies. Resnick earned a BA in physics at Princeton University (1978), and MS and PhD degrees in computer science at MIT (1988, 1992). Resnick has consulted throughout the world on the use of computers in education. He is author of Turtles, Termites, and Traffic Jams (1994), co-editor of Constructionism in Practice (1996), and co-author of Adventures in Modeling (2001).

ABSTRACT
In the 1980s, many people talked about the transition from the "Industrial Society" to the "Information Society." In the 1990s, people began to talk about the "Knowledge Society." But as I see it, we are now in a transition towards the "Creative Society." Success in the future (for individuals, for companies, for nations as a whole) will be based not on what we know or how much we know, but on our ability to think and act creatively. Unfortunately, current educational practices are woefully inadequate. In this talk, I will discuss new technologies and new educational initiatives designed specifically to help children develop as creative thinkers — so that they are prepared for life in the Creative Society. I will focus especially on two projects we are developing at the MIT Media Lab: (1) a new programming language, called Scratch, that makes it easier for kids to create animated stories, games, and interactive art — and share their creations with one another online ( http://scratch.mit.edu), and (2) a new breed of construction kit that combines art and technology, enabling kids to create musical sculptures, interactive jewelry, and other artistic inventions — and learn important math, science, and engineering ideas in the process. For more information, see scratch.mit.edu and www.picocricket.com and llk.media.mit.edu Read the rest of this entry »